DON’T CALL / ONLY EVER CALL
Wat nu, Koetsier? is a project initiated by Chives Archives and René Put in collaboration with Het Parool, inspired by conceptual artist Hans Koetsier’s collection of Advertisements, which were published mainly in Vrij Nederland and Het Parool between 1969-1981. In the spirit of Hans Koetsier, 45 graphic designers are invited to design their own ‘advertisement’, to induce a contemporary work or statement that manifests the force of communication. (www.watnukoetsier.nl)
Koetsier seemed to enjoy publishing random telephone numbers of strangers every once in a while. He also put slogans like “I LOVE YOU” and “AMSTERDAM! YES DEAR” in print. I was born just a few days before Koetsier published his last ad in 1981. My contribution, “I TINDER NOT, 0649883402, Rebecca, 35, artist” was published in Het Parool on August 5.